Ø4* LaLiga
Unboxing KICKOFF—
LaLiga is the Spanish professional football competition is a brand with a global and innovative character that seeks to cross borders. To announce the beginning of the championship, we decided to unbox the official balloon of the new season, the most characteristic icon of the competition. But if football is played with the pies, there was no point in unboxing with the hands.
Agency: Ogilvy Spain | Creative Director | Art Director
The first unboxing that is done with your feet
Awards
OneShow: Gold (Direct) | Silver (Design) | Merit (Craft)
El Sol Festival: Gold (Media) | Silver (Design)
CdeC: Silver (Design) | Bronze (Idea)
Cannes Lions: Shortlist (Design | Direct)
